First Choice Power

Any product or company names, marks, or logos shown on this page are the property of their respective owners. ComparePower is an unaffiliated, independent marketplace. Get unbiased, accurate information backed by our commitment to editorial integrity.

First Choice Power in Texas

If you’re a Texas resident or business owner considering First Choice Power for electricity, this guide provides helpful information and tips.

We’ll cover First Choice Power rates, plans, service areas, and more. You’ll also learn how to shop for the lowest price by comparing costs based on your estimated usage.

While First Choice Power offers competitive rates in many parts of Texas, it pays to evaluate all your options and use this guide to make an informed electricity choice.

Ready to enroll? Call First Choice directly: 866-604-6805

Compare First Choice Power Rates

Plan Name	Plan Length	Rate
Amigo Energy - Simply Days Free - 12	12 months	$0.185 / kWh
Amigo Energy - Simply Days Free - 24	24 months	$0.177 / kWh
Amigo Energy - Nights Free Plan - 12	12 months	$0.187 / kWh
Amigo Energy - 12th Month Free - 12	12 months	$0.187 / kWh
Amigo Energy - Secure Energy - 24	24 months	$0.175 / kWh
Constellation - 12 Month (No Min Usage Fee)	12 months	$0.163 / kWh
Constellation - 12 Month GREEN (No Min Usage Fee)	12 months	$0.174 / kWh
Constellation - 12 Month GREEN Usage Bill Credit	12 months	$0.157 / kWh
Constellation - 12 Month Usage Bill Credit	12 months	$0.147 / kWh
Constellation - 12Mo Usage Bill Credit + A/C Protection for 1 Unit and HVAC Monitoring	12 months	$0.153 / kWh
Constellation - 12Mo Usage Bill Credit + A/C Protection for 2 Units and HVAC Monitoring	12 months	$0.153 / kWh
Constellation - 24 Month Usage Bill Credit	24 months	$0.149 / kWh
Tara Energy - Value Wise - 12	12 months	$0.143 / kWh
Tara Energy - Value Wise - 24	24 months	$0.142 / kWh
Tara Energy - Weekends Free Plan - 24	24 months	$0.175 / kWh
Just Energy - Mega Saver - 24	24 months	$0.213 / kWh
Just Energy - Power Plus - 12	12 months	$0.128 / kWh
Just Energy - Simple Choice - 12	12 months	$0.183 / kWh
Just Energy - Basics - 12	12 months	$0.184 / kWh
Just Energy - Basics - 24	24 months	$0.175 / kWh
Just Energy - Power Plus - 24	24 months	$0.125 / kWh
Just Energy - Simple Choice - 24	24 months	$0.176 / kWh
4Change Energy - Cash Money 12	12 months	$0.159 / kWh
4Change Energy - One Rate 12	12 months	$0.167 / kWh
4Change Energy - Power Maxx Saver 12	12 months	$0.181 / kWh
4Change Energy - Maxx Saver Select 24	24 months	$0.106 / kWh
4Change Energy - One Rate 24	24 months	$0.167 / kWh
4Change Energy - Power Maxx Saver 24	24 months	$0.181 / kWh
4Change Energy - Power Savvy Saver 12	12 months	$0.180 / kWh
Frontier Utilities - Frontier Saver Deluxe 12	12 months	$0.201 / kWh
Frontier Utilities - Frontier Saver Plus 12	12 months	$0.101 / kWh
Frontier Utilities - Frontier Saver Premier 12	12 months	$0.202 / kWh
Frontier Utilities - Frontier Saver Value 12	12 months	$0.203 / kWh
Frontier Utilities - Frontier Saver Value Plus 12	12 months	$0.161 / kWh
Frontier Utilities - Frontier Straight Power $175	12 months	$0.175 / kWh
Frontier Utilities - Light Saver 12	12 months	$0.168 / kWh
Gexa Energy - Gexa Eco Saver Advantage 12	12 months	$0.202 / kWh
Gexa Energy - Gexa Eco Saver Lite 12	12 months	$0.204 / kWh
Gexa Energy - Gexa Eco Saver Plus 12	12 months	$0.102 / kWh
Gexa Energy - Gexa Eco Saver Premier 12	12 months	$0.202 / kWh
Gexa Energy - Gexa Eco Saver Value 12	12 months	$0.161 / kWh
Gexa Energy - Gexa Light Saver 12	12 months	$0.169 / kWh
Green Mountain - Pollution Free Conserve 12 Preferred	12 months	$0.175 / kWh
Green Mountain - Pollution Free e-Plus 12 Preferred	12 months	$0.178 / kWh
Green Mountain - Pollution Free Conserve 24 Preferred	24 months	$0.175 / kWh
Green Mountain - Pollution Free e-Plus 24 Preferred	24 months	$0.178 / kWh
Discount Power - Bill Credit Bundle 12	12 months	$0.102 / kWh
Discount Power - Bill Credit Bundle 24	24 months	$0.102 / kWh
Discount Power - Wise Buy Basic 24 Online	24 months	$0.158 / kWh
Discount Power - Bill Credit Bundle 2000 kWh 12	12 months	$0.207 / kWh
Discount Power - Essential Saver 12	12 months	$0.159 / kWh
Discount Power - Bill Credit Bundle 2000 kWh 24	24 months	$0.205 / kWh
Reliant - Reliant Basic Power 12 plan	12 months	$0.178 / kWh
Reliant - Reliant Power Savings 12 plan	12 months	$0.155 / kWh
Reliant - Reliant Basic Power 24 plan	24 months	$0.172 / kWh
Reliant - Reliant Power Savings 24 plan	24 months	$0.139 / kWh
Reliant - Reliant Conservation 12 plan	12 months	$0.179 / kWh
Reliant - Reliant Power Savings 2,000 kWh 12 plan	12 months	$0.223 / kWh
Reliant - Reliant Pure Power 12 plan	12 months	$0.184 / kWh
Reliant - Reliant Conservation 24 plan	24 months	$0.175 / kWh
Reliant - Reliant Power Savings 2,000 kWh 24 plan	24 months	$0.207 / kWh
Reliant - Reliant Pure Power 24 plan	24 months	$0.180 / kWh
Reliant - Reliant Truly Free Nights 100% Solar 12 plan	12 months	$0.198 / kWh
Reliant - Reliant Truly Free Weekends 100% Solar 12 plan	12 months	$0.198 / kWh
Cirro Energy - Simple Bill Credit 12	12 months	$0.102 / kWh
Cirro Energy - Simple Bill Credit 24	24 months	$0.102 / kWh
Cirro Energy - Smart Value 24	24 months	$0.159 / kWh
Cirro Energy - Smart Value 12	12 months	$0.165 / kWh
Cirro Energy - Simple Advantage 12	12 months	$0.159 / kWh
Cirro Energy - Simple Bill Credit Bundle 2000 kWh 12	12 months	$0.207 / kWh
Cirro Energy - Simple Advantage 24	24 months	$0.159 / kWh
Cirro Energy - Simple Bill Credit Bundle 2000 kWh 24	24 months	$0.205 / kWh
Direct Energy - Live Brighter Lite 12	12 months	$0.155 / kWh
Direct Energy - Live Brighter 1K+ 24	24 months	$0.178 / kWh
Direct Energy - Live Brighter Lite 24	24 months	$0.159 / kWh
Direct Energy - Twelve Hour Power 12	12 months	$0.226 / kWh
Direct Energy - Bright Secure 12	12 months	$0.165 / kWh
Payless Power - 6 Month - Prepaid	6 months	$0.190 / kWh
Payless Power - 12 Month - Prepaid	12 months	$0.187 / kWh
TXU Energy - Flex Forward	1 months	$0.190 / kWh
TXU Energy - Clear Deal 12	12 months	$0.155 / kWh
TXU Energy - Live Your Free 12	12 months	$0.202 / kWh
TXU Energy - Saver's Discount 12	12 months	$0.217 / kWh
TXU Energy - Simple Rate 12	12 months	$0.192 / kWh
TXU Energy - Clear Deal 24	24 months	$0.165 / kWh
TXU Energy - Saver's Discount 24	24 months	$0.229 / kWh
TXU Energy - Ultimate Season Pass 12	12 months	$0.202 / kWh
TXU Energy - Solar Saver 12	12 months	$0.209 / kWh
TXU Energy - Solar Value 12	12 months	$0.169 / kWh
TXU Energy - Free Nights & Solar Days 12 (8 pm)	12 months	$0.205 / kWh
Rhythm Energy - Rhythm Saver 12	12 months	$0.101 / kWh
Rhythm Energy - Watt a Deal 12	12 months	$0.187 / kWh
Rhythm Energy - Simply Green 13	13 months	$0.178 / kWh
Rhythm Energy - Simply Green 23	23 months	$0.176 / kWh
Rhythm Energy - Simply Secure 24	24 months	$0.176 / kWh
APGE - Ultra Flex 1	1 months	$0.180 / kWh
APGE - True Simple 6	6 months	$0.166 / kWh
APGE - SimpleSaver 12	12 months	$0.103 / kWh
APGE - True Simple 12	12 months	$0.158 / kWh
APGE - SimpleSaver 13	13 months	$0.103 / kWh
APGE - True Simple 13	13 months	$0.159 / kWh
APGE - SimpleSaver 24	24 months	$0.104 / kWh
APGE - True Simple 24	24 months	$0.160 / kWh
APGE - SimpleSaver 36	36 months	$0.110 / kWh
APGE - True Simple 36	36 months	$0.163 / kWh
Atlantex Power - Luminous 12	12 months	$0.163 / kWh
Atlantex Power - Radiance1000 12	12 months	$0.123 / kWh
Atlantex Power - Radiance2000 12	12 months	$0.226 / kWh
Atlantex Power - Luminous 24	24 months	$0.165 / kWh
Atlantex Power - Radiance1000 24	24 months	$0.125 / kWh
Atlantex Power - Radiance2000 24	24 months	$0.228 / kWh
Atlantex Power - Luminous 36	36 months	$0.165 / kWh
Atlantex Power - Radiance1000 36	36 months	$0.126 / kWh
Atlantex Power - Radiance2000 36	36 months	$0.229 / kWh
Atlantex Power - Luminous Nights 12	12 months	$0.165 / kWh
Atlantex Power - Luminous Weekends 12	12 months	$0.164 / kWh
Atlantex Power - Luminous Nights 24	24 months	$0.166 / kWh
Atlantex Power - Luminous Weekends 24	24 months	$0.166 / kWh
Atlantex Power - Luminous Nights 36	36 months	$0.166 / kWh
Atlantex Power - Luminous Weekends 36	36 months	$0.166 / kWh
Atlantex Power - Luminous Green 12	12 months	$0.167 / kWh
Atlantex Power - Luminous Green 24	24 months	$0.169 / kWh
Atlantex Power - Luminous Green 36	36 months	$0.169 / kWh

These live rates for ONCOR ELECTRIC DELIVERY COMPANY service area were updated on July 1, 2025 at 1:22 pm CST. Pricing shown is based on an exact usage of 1000 kWh.

Is First Choice Power right for you?

When choosing an electricity provider like First Choice Power, it’s important to select the plan that fits your unique usage and needs.

Picking a plan without knowing your expected monthly kWh usage can lead to overpaying by hundreds or even thousands of dollars per year.

Watch the video below for a crash course on comparing rates accurately based on your unique usage profile.

The Key to Finding the Best Electricity Rate

The #1 most important thing: Know your usage!

When searching for a new electricity plan, your expected monthly usage is the most important factor. You need to compare total costs across plans based on your kWh consumption.

Advertised “prices per kWh” can be misleading. They assume an exact usage amount like 1000 or 2000 kWh. In reality, your usage fluctuates.

To determine the true price per kWh, you have to calculate the total monthly bill for your expected usage and divide by your kWh.

This math can get complicated with complex rate structures. That’s why using a comparison tool that does the work for you is so valuable.

Simply enter your actual past usage. The tool will instantly calculate each plan’s total monthly cost based on your consumption. This allows you to accurately compare “apples to apples” and find the cheapest option.

Knowing your usage makes shopping for electricity easy! Avoid overpaying by using your kWh history to compare costs.

First Choice Power Electricity Plans

First Choice Power offers a variety of electricity plan types to meet different needs:

• Fixed Rate – Lock in a steady price for 6, 12, or 24 months
• Prepaid – Pay-as-you-go flexibility and no long contracts
• Monthly – No long-term contract or cancellation fees
• Time of Use – Lower rates for nights and weekends
• Green Energy – Plans with renewable wind and solar

First Choice Power also offers no-deposit plan options for those who don’t want to put money down upfront.

When searching plans, be sure to compare costs based on your estimated monthly usage. This ensures you pick the most affordable First Choice Power plan for your energy consumption.

Use a comparison tool like ComparePower to instantly see plan rates tailored to your home.

Then choose the perfect type and length to fit your budget and needs.

Learn more about No Deposit Electricity plans. 

About First Choice Power

First Choice Power is one of the top retail electricity providers in Texas.

The company offers competitive rate plans, flexible contract options, and reliable customer service to residential and business customers across the state.

As a Texas-based company, First Choice Power understands the unique needs of Lone Star State residents.

Their wide selection of plans makes it easy to find an affordable option whether you’re looking for a short-term contract, 100% renewable energy, or want to pre-pay as you go.

Some key facts about First Choice Power in Texas:

• Headquartered in Houston
• Provides service in deregulated areas of TX
• 600+ employees in the state
• Over 1 million customers
• Offers plans through multiple TDUs like Oncor, CenterPoint, AEP, and TNMP

First Choice Power gives back to local Texas communities through hunger relief, energy grants, and other initiatives. Their commitment to value has made them one of the most trusted electricity providers in Texas.

First Choice Power Customer Service

For any account assistance or questions, First Choice Power customer support is available at:

Phone: (866) 604-6805

First Choice Power Bill Pay: Easily pay your bill anytime by logging into your online account and using a credit card.

Account Management: 24/7 online account access makes managing your First Choice Power electricity fast and convenient.

Why Choose First Choice Power

First Choice Power offers competitive electricity rates and quality service.

Key reasons to choose them:

• Low rates on fixed and variable price plans
• Easy online account management
• Flexible no-contract monthly plans
• Friendly, responsive customer service
• Gives back to local Texas communities

As part of the Direct Energy family, First Choice Power puts customer value first. Their affordable rates, convenient tools, and community support make them a great electricity provider option.

Top Alternatives to First Choice Power

While First Choice Power is a major electricity provider in Texas, you have over 60 different electricity companies to choose from.

Here are some top alternatives to consider instead of First Choice Power:

Energy Companies	Phone Number
4Change Energy	888-250-2215
Amigo Energy	866-993-4445
Cirro Energy	866-965-5660
Constellation	877-390-0411
Direct Energy	866-285-4447
Discount Power	866-996-1740
Flagship Power	866-747-7111
Frontier Utilities	866-280-3131
Gexa Energy	888-688-8460
Green Mountain	866-983-4770
Just Energy	866-985-2820
New Power Texas	888-316-0697
Payless Power	855-854-8490
Pulse Power	888-317-1431
Reliant	866-983-4620
Rhythm Energy	877-825-9940
TXU Energy	866-370-2440
Tara Energy	877-599-2580

First Choice Power Plans by City

First Choice Power provides electricity service across Texas. They offer competitive rates in many cities and regions, including:

• Houston, TX
• Dallas, TX
• Katy, TX
• Fort Worth, TX
• Spring, TX
• Richmond, TX
• Humble, TX
• Midland, TX
• Plano, TX
• Round Rock, TX
• Cypress, TX
• Pearland, TX
• Tomball, TX
• Pflugerville, TX
• Laredo, TX
• Mesquite, TX
• Killeen, TX
• Odessa, TX
• Irving, TX
• Grand Prairie, TX
• League City, TX
• Cypress, TX
• Missouri City, TX
• Mansfield, TX
• Mission, TX
• Sugar Land, TX
• Mcallen, TX
• Temple, TX
• Hutto, TX
• Waxahachie, TX
• Baytown, TX
• Rosharon, TX
• Lewisville, TX
• Magnolia, TX
• Tyler, TX
• Grapevine, TX
• Harlingen, TX
• Desoto, TX
• Carrollton, TX
• Richardson, TX

If you don’t see your city listed, you can search by zip code to view available First Choice Power plans in your local area.

First Choice Power Plans by Zip Code

You can check First Choice Power availability and compare rates by searching your zip code below:

Popular ZIP codes:
75006 75024 75052 75061 75063 75067 75074 75080 75093 75115 75149 75150 75165 75204 75206 75216 75217 75228 75231 75243 75287 75703 76010 76028 76051 76063 76107 76116 76131 76133 76179 76502 76513 76542 76549 77004 77007 77008 77015 77036

Don’t see your zip code listed? You can search for customized First Choice Power rates in your area by simply entering your zip code here:

First Choice Power Electricity Rates by Service Area

First Choice Power offers plans in many parts of Texas through the following utility service areas:

• CenterPoint
• Oncor
• Texas-New Mexico Power (TNMP)
• AEP Texas

To find the lowest First Choice Power rate based on your location, click your Texas Distribution Utility (TDU) below to view available plans and pricing.

Your Turn to Choose

With electricity deregulation in Texas, the power is in your hands to shop for the best rate and provider.

First Choice Power is one of the state’s major retail electricity providers competing for your business.

As a Texas-based company, First Choice Power offers a variety of affordable and flexible electricity plans.

Choose from fixed-rate, prepaid, renewable energy, and more.

While First Choice Power services many areas of Texas, be sure to compare all options in your region.

Evaluating multiple providers ensures you find the perfect match at the lowest price.